esports News

The eSports Ecosystem

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THE ESPORTS ECOSYSTEM: The key players and trends driving the red-hot, fast-growing esports space that's on track to surpass $1.5 billion by 2023

Esports and gaming have burst into the mainstream in recent years, transforming from a vibrant

niche to a central form of entertainment around the world. While esports may have once stood for a subset of sports culture, it has grown into a full industry in its own right.

That shift has been powered by championing from mainstream celebrities like Michael Jordan, Drake, and DJ Marshmello, an increasing amount of coverage from traditional outlets like ESPN, and, at least in part, the breakneck rise of Fortnite.

As competitive gaming cements itself in the popular culture, global investors, brands, media outlets, and consumers are all paying attention. Total esports viewership is expected to grow at a 9% compound annual growth rate (CAGR) between 2019 and 2023, up from 454 million in 2019 to 646 million in 2023, per Business Insider Intelligence estimates. That puts the audience on pace to nearly double over a six-year period, as the 2017 audience stood at 335 million. 

The pop-culturization of esports has helped power the explosions in esports investment and revenue. Esports has hit this stratosphere in large part because of the social component of live streaming and gaming. Gaming-specific streaming platforms like Twitch and YouTube Gaming give fans a direct connection to the players and teams, while more mainstream socials have allowed those connections to flourish. Certain esports organizations, like FaZe Clan, are also moving aggressively into areas like merchandise, lending their brands more notoriety than if they'd stuck to esports alone.

Rick Yang, partner at NEA — a venture capital firm that invests in esports — underscored this in a conversation with Business Insider Intelligence: "I actually think of esports as the mainstreaming of gaming, or the pop culture instantiation of gaming versus the pure idea of these players becoming professionals to compete at the highest levels." It's essential to think of the esports opportunity in this way — one inclusive of gaming, media, pop culture, and commerce — as it shines a light on opportunities beyond gaming events alone. 

As a result, the industry has seen a huge uptick in investment from venture capitalists, and more recently from private equity firms. The number of investments in esports doubled in 2018, going from 34 in 2017 to 68 in 2018, per Deloitte. That's reflected in the total dollars invested, too: Investments are up to $4.5 billion in 2018 from just $490 million the year before, a staggering YoY growth rate of 837%, per Deloitte. These investments are distributed to players across the ecosystem — from esports organizations, to tournament operators, to digital broadcasters — allowing it to function and grow. 

The net result is that esports has matured from its roots in arcade gaming to the complex digital ecosystem it is today, and in this report, Business Insider Intelligence will provide a comprehensive breakdown of the key players involved in the space. This report will provide a high-level overview of the industry to clarify how the many moving pieces of the esports ecosystem fit together. It will also break down how money flows into the ecosystem.

The ultimate goal of this report is to give readers a clear understanding of how the major players and components of esports function so that they can more readily take advantage of the many opportunities this dynamic ecosystem presents. 

The companies mentioned in this report are: Activision Blizzard, Alienware, Amazon, Apple, AT&T, BAMTech, BMW USA, Bud Light, Caffeine, Champion, Chinese Mobile, Cloud9, Coca-Cola, Comcast, Deloitte, Disney, Douyu, DreamHack, Electronic Arts, Epic Games, ESL, ESPN, Facebook, FaZe Clan, FIFA, G-Fuel, GamesBeat, Gen.G, Google, HBO, Honda, Huya, HyperX, Instagram, J!nx, KeSPA, Liquipedia, Madrinas Coffee, Manchester City, Marvel, Microsoft, Mixer, MLB, MLG, Monster Energy, NBA, NEA, NetEase, Newzoo, NFL, NHL, Nielsen, Nissan, NZXT, Old Spice, OnePlus, PandaTV, Pizza Hut, PlayVS, Postmates, Puma, PwC, Red Bull, Renegades, Riot Games, SAP, SK Telecom, Steam, StreamElements, Sunshine Soldiers, TDK, Team Liquid, Tencent, TJ Sports, Treyarch, Twitch, Twitter, Uber Eats, Ubisoft, Valve, Vivendi Games, YouTube, 1 UP Studios.

Here are some key takeaways from the report:

  • Most projections put the esports ecosystem on track to surpass $1 billion in revenue for the first time this yearAnd revenue is expected to grow from here — Newzoo projects it to hit $1.8 billion by 2022. Money flows into esports through media rights, live event ticket sales, merchandise sales, and in-game purchases, but most of the revenue (69%) comes from sponsorships and advertising, per Newzoo figures cited by Statista.

That growing revenue comes from around the world:

  • Asia-Pacific (APAC), North America, and Europe are the top three esports markets, respectively, in terms of audience and revenue. APAC will account for over half (57%) of global esports viewership in 2019, up from 51% in 2017, per Newzoo. Meanwhile, North America is set to hit $300 million in esports revenue this year, while Europe is expected to reach $138 million, per PwC estimates.


  • The rest of the world only accounts for about 15% of total esports revenue, but it contains several regions to watch. One of the fastest-rising regions is Latin America, which is expected to hit $18 million in esports revenue in 2019 before skyrocketing to $42 million by 2023, per PwC


  • The future of esports will likely be powered by mobile, which will further reduce barriers to entry and allow even more gamers and fans to pour in. The mobile gaming segment is set to make up 45% of the total global games market this year. That popularity is already spilling over into some competitive spaces, as China already has a thriving mobile esports scene.

In full the report:

Clarifies what the esports space is, who the major players within the ecosystem are, and what roles they play.

Highlights the key demographics within the space, their interests, and what spaces are ripe for brands or other interested investors.

Breaks down how revenue is generated and what the key areas of future growth are.

Interested in getting the full report? Here's how to get access:

Purchase & download the full report from our research store. >>  Purchase & Download Now

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Current subscribers can read the report here.



British eSports Association Vision 2022

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British Esports Association outlines vision for next three years

Not-for-profit organisation British Esports Association has outlined its plans for the next three years in an online booklet.

The association aims to drive forward with three key strategies: increasing awareness of esports in the UK, improving the standard of UK esports, and inspiring future talent.

Andy Payne OBE, Chair of Advisory Board at British Esports Association commented on the booklet in a release: “This document aims to outline the next three years of British Esports, up to the end of 2022. What will we be doing, what have we learnt so far and how can we work better? What will success look like and how do we measure that? These are the questions we’ll aim to answer in this report.”

During its first three years, the association has developed the British Esports Championships for school and college students, launched its esports & physical sports crossover activity week with West Ham United Foundation and other partners, and launched a number of guides aimed at parents on its website.

The British Esports Association also announced plans for its Women in Esports campaign, aiming to raise awareness and improve inclusivity in esports.

Alice Leaman, Schools and Colleges Liaison Officer for British Esports Association discussed the campaign: “By celebrating and supporting women in esports we can help raise awareness of the accessibility and inclusivity of esports. Competitive videogaming is enjoyed by diverse audiences worldwide, and by learning about different women involved, and how many have overcome challenges, we can help support wider UK talent to get involved from the grassroots up.”  

Esports Insider says: The association has made some solid strides in its first three years. With plans in place for the next three years and new announcements already being made, things look promising moving forward.

Esports Gamers Face Pressure

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Esports gamers face same level of psychological pressure as pro-athletes

ESPORTS players competing in top-flight tournaments face the equivalent pressure and stress as professional athletes, researchers have revealed.

A study at the University of Chichester examined the psychological challenges encountered by elite esports professionals when competing in major contests, in what is the first investigation of its kind.

Researchers found that esports players faced 51 different stress factors -- including communication problems and concerns with competing in front of live audiences -- mirroring the mental conditions experienced by pro athletes including footballers and rugby stars in high-profile tournaments.

Study co-author Dr. Phil Birch, a senior lecturer in sport and exercise psychology at the University of Chichester, said: "Esports has become a multimillion-pound business attracting audiences worldwide, but there is little research into the psychological factors that influence players.

"We have discovered that gamers are exposed to significant stress when competing in top-flight contests. By isolating these stressors, we can help esports players develop effective coping strategies to deal with such stressors and optimise performance while playing at the highest level."

Poor communication between teammates was identified as a key stressor among players when exposed to pressured environments. To manage the situation, said the research team, players either became overly aggressive to one-another or attempted to avoid communication altogether, which negatively impacted their performance.

The investigation, published in the International Journal of Gaming and Computer-Mediated Simulations, interviewed high-ranking players who compete in the increasingly-popular first-person shooter game Counter-Strike: Global Offensive.

Researchers also recommended that top esports players are given psychological training to learn practical coping techniques to help them more effectively prepare for the pressures of competing at elite levels.

Rob Black, the Chief Operating Officer at ESL, the world's leading esports company, said: "As an industry we've known for a long time that stressors on top level players can negatively affect their performance.

"This study proves this and reinforces what we have been saying for years. Further developments are needed in this area, and that will be key in ensuring the number of professional players continues to grow worldwide."

The study builds on the University of Chichester's academic expertise in esports and its newly-launched BA (Hons) esports degree, which examines the impact of gaming through scientific study.

Students on the three-year course learn in an immersive gaming environment at the University's new £35million Tech Park, which was recently opened by The Duke and Duchess of Sussex, and cover the physical and psychological impact of esports, including nutrition, coaching, and strategy.

Course leader Rams Singh, himself a former esports European champion, said: "esports is a developing area, but it is essential that it remains grounded in traditional academia to help us understand immersive gaming and its impact on mind and body.

"This study is important for the industry. We must understand how we can best support the health of our gamers and keep them performing at the top level -- just as any other professional athlete."

2020 League of Legends

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2020 League of Legends World Championship aims to break esports attendance records

PARIS -- One day after a sold-out 2019 League of Legends World Championship at the AccorHotels Arena in Paris, Riot Games, the creator of League of Legends, has a single message for the fans.

Next year's world championship in China, its 10th, won't be only the biggest esports event of all time but aims to be one of the biggest sporting events in history.

"The big info you gotta know for next year [is] we're going bananas," Nicolo Laurent, CEO of Riot Games, told ESPN at the company offices in Paris.

The 2019 tournament spanned over a month and was hosted by three cities: Berlin for the group stages, Madrid for the quarterfinals and semifinals and Paris for the final. In 2020, Riot Games will double that number to six cities in China and will include the same number of teams and a consistent timeframe for the overall event. This will break the record for the number of cities hosting games at a world championship. (The previous record was four.)

"We built a remote broadcast center outside of Shanghai that can handle five simultaneous streams from across China," John Needham, global head of League of Legends for Riot Games, said. "So we're going to leverage this infrastructure that Leo [Lin, head of Riot Games China] and Tencent invested in to do the biggest spectacle that you've seen in esports and one of the biggest in sports, frankly."

In 2017, Riot Games broke the record for a paid audience at an esports event with 45,000 fans at the National Stadium in Beijing.

South Korean teams SK Telecom T1 and Samsung Galaxy faced off in that 2017 final, making it a show for the ages, with scalpers outside the stadium selling floor seats for over $1,000. And though the National Stadium held a capacity of 80,000, the configuration of the stage blocked off almost half of the available seats.

For their return to the largest League of Legends market in 2020, they want to outdo themselves by holding the final at Shanghai Stadium, which seats more than 56,000. Riot Games will change the stage structure to pack as many fans as possible into the stadium to watch what it hopes will be the biggest sporting event in Shanghai in 2020.

Instead of having the stage face toward one side of the stadium, the 2020 setup will be akin to layouts inside the indoor arenas shown in 2019 final, where the players and stage area in the center of the stadium with fans wrapped around them.

"We're working hard for next year so you can fill all the seats [in Shanghai]," Laurent said. "We're working hard to make it so that it's all-around viewing. ... We know there is going to be demand, so you're going to have this all-around experience."

Aside from the final itself, Riot Games is also already working on how to top its opening ceremony. In Paris, it debuted hologram-like technology during the musical production. In less than 24 hours, the music video "Giants," produced by Riot Games and performed during the opening ceremony, has been viewed over 5 million times on YouTube. Music and production value have become staples for Riot Games, and like everything else in 2020, it already has ideas on how to go bigger.

"We've started earlier than we ever have on planning out the [worlds] music," Needham said. "We want the 10th [world championship] to be a really special moment for everyone."

After breaking esports records left and right with its world championships over the past few years, with 99.6 million people tuning in for 2018 final (in which China's Invictus Gaming defeated Europe's Fnatic), Riot Games wants to make its marquee event more than a simple tournament. With the 2020 edition, it's aiming to blend competition, fandom, gaming, and entertainment into something never seen in live production.

"It's not just esports, it's a cultural moment," Lin said.

"Also, we hope it's not just one month -- we want to have a celebration and a warm-up throughout the year. Fans don't need another 12 months to feel the hype [of worlds]. We can start in January, February, I don't know. But we want to make it a longer period than we can celebrate, bring the hype and bring the best moments step by step with the players. So be patient, we'll come back soon."

The Esports Ads

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The Esports Ads launches esports advertising database

Esports advertising database The Esports Ads has launched with information on over 200 brand activations.

The database was launched by business consultant The Moon, with Nikolay SyuskoNick Arzhantsev, and Sergey ‘greedz0r’ Shirkhodjaev at the helm.

Syusko discussed the launch in a release: “Esport industry is a great opportunity for endemic & non-endemic brands to build long-term relations with millions of customers. The Esports Ads aims to create a bridge between brands and investors & global exceptional advertising activations in esports. This project will tackle the fear of the new industry for marketing directors and brand managers.

“It will become a blueprint for the creative future in esports. We are planning to expand projects by adding educational features, so esports marketing will become as native for esports as possible. Brands will increase their RIO from marketing while esports’ fans will get new emotional experience.”

The Esports Ads aims to “embrace advertisers, agencies & esports teams creativity.” The project is aimed at both endemic and non-endemic brands – examples of the latter that have already activated in esports include Coca-ColaDHL and McDonalds.

The next step for The Esports Ads is to expand upon its database and educational potential by adding further brand activations in esports. This content will be “accompanied by industry key players’ lifehacks on esports advertising efficiency & 101 esports advertising guides.”

Esports Insider says: Advertising is a big deal in almost every industry, and activations are key to unlocking the potential of partnerships and sponsorships. There’s potential with The Esports Ads, it’s all down to how it’s tackled and how visible it is to relevant figures.

Students Start Careers In eSports

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Colleges are helping students start careers in esports

New York (CNN Business) - Colleges have long helped students get jobs in finance, education and other industries. But now a handful of US-based universities are playing a role in launching careers in the competitive video gaming world.

Schools such as University of California Berkeley, University of California Irvine and the University of Utah are connecting students with positions in esports — not just to encourage competitive playing but for sales, business and admin roles. The message companies want to send to kids is that you don't have to be a gamer to work in gaming.

Although professional players can rise through the ranks over time, often raking in six figure salaries, the career path into an office job in esports is less clear. A lot of these jobs didn't exist before, as esports organizations transition from startup culture to become larger enterprises. More established companies are offering health benefits and 401Ks alongside those desk jobs.
At some other colleges, such as Baruch College in New York and American University in Washington, DC, students run clubs where they can compete on a collegiate level. But many schools don't offer esports networking opportunities and extracurricular activities are entirely student run.
"We are taking a different approach," said Andy Phelps, a professor and director of American University's GameLab, a graduate level games program. "The teams here have been club-oriented and student run, so it's not a direct university owned and pushed enterprise."
At UCBerkeley, over a hundred students gathered on Halloween to network with professional Fortnite players, Twitch streamers and an esports CEO. Panelistsdescribed traversing unconventional paths to get to their current jobs.
Other California schools, including UC Santa Barbara and Irvine, are holding similar events this month. Pro esports organization Team SoloMid, partly known for its League of Legends competitive play, will be recruiting at those schools for its summer 2020 internships and the potential for full-time positions. TSM is also looking to partner with Stanford and UCLA.
Some students such as 20-year-old Julia Shen, an English major at UC Berkeley, worry about finding jobs in esports as the industry is still searching for sustainable business models.
"Esports is such an unstable career path," Shen, the leader of student group, Cal Women in Gaming, told CNN Business. "It's the industry where parents are like, 'Oh, you probably shouldn't do that.' But it's nice that these companies are willing to put in the time to help."
TSM's efforts are guided by its new head of human resources, John Ponce.

"There was no HR before me," said Ponce, who said he's received dozens of LinkedIn messages from students looking for a job in esports. "We're going to get the bulk of our talent from college students who want to get to esports."

Twenty-year-old Jayden Diaz, a Twitch streamer known as YourPrincess, is one college student whose career blossomed by streaming her game play in the evenings. She worked at Target on the weekends to subsidize her living costs but quit after two years to stream full time. Over time, people tuned into the Amazon-owned livestreaming platform Twitch to watch Diaz play "League of Legends."

Although she started off making as little as $1 a month streaming, she built up a a massive audience and found financial success through user donations and subscriptions. "One day of streaming covered one month of working at Target," she told CNN Business.

She declined to share how much she makes now, but said she's become financially independent from her family through streaming. She has brand deals with Dr. Pepper and Xfinity, which her esports organization helped her secure.

Students who stream through Twitch have an additional route to making money and starting a career, but it can be hard to get started. Diaz's advice to new streamers is to stick with it even when few people tune into watch.

"Once you have 10 to 20 people always there on your channel, it's like a party," she said. "If only a couple people are there, [other people won't] show up. But if there's 10, 20 people, maybe more people will want to come."

At the Berkeley event, Nicole LaPointe Jameson, CEO of Evil Geniuses, one of the oldest esports organizations, shared how she got her start in the industry without becoming a player.

"I worked in private equity," said Jameson, who told students her esports company is looking for talent in finance, marketing and business. "Where my strengths really fall is on the business and operational management side of things."

UC Irvine was among the first schools in the world to build a specialized esports program in 2016. Mark Deppe, director of Irvine's esports program, told CNN Business that part of the challenge in developing the program has been addressing negative associations.

"Some people believe video games are the scourge of society — and there's a huge generational gap between young people who play games and other folks who think it's a waste of time," Deppe said. "So in addition to building this business and all the stresses that come with that, we have to address the fair critiques and defend against the unfair ones."

Even as pro esports organizations open their doors to college students, for many, there remains an aspirational element to working in games.
"It's a pipe dream for a career, but it can't hurt if I'm involved and I put my foot in the door," said Julian Pagliaccio, 22, a Berkeley senior majoring in mechanical engineering.

Esports Arena

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Esports Arena targets mid-state expansion, but gamers say gaming scene lags behind

NASHVILLE, Tenn. (WTVF) — On Monday, Esports Arena announced it would be opening a location in Hendersonville.

The location will be inside a Walmart. The company has partnered with Walmarts across the country for Esports Arena locations that accompany three standalone arenas in Southern California, Oakland and Las Vegas.

At the Hendersonville location, which opens later this month, gamers will be able to play in leagues and tournaments. They can face off with each other or against players at other locations across the country. The company's CEO said he was attracted to the mid-state because of a growing population of younger people and because of Nashville's active social scene.

"I was kind of surprised to see that," David Corrigan said. "Because I don't see a lot of big local tournaments going on all the time."

Corrigan is the organizer of the Grand Ole Gameroom Expo, that runs from Friday to Sunday at the Millennium Maxwell House Hotel. The event focuses on classic games, but Corrigan said he's seen interest in esports tournaments growing over the expo's four years.

"Last year we had a really good turnout, we had about 180 players for our tournaments," he said.

Still, he said the overall esports scene in the mid-state lagged behind other cities.

"I think we're a little behind, but we're getting some momentum," Corrigan said.

The Hendersonville location is set to open on November 16.

Esports Stream Aggregator

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Esports stream aggregator, calendar Juked launches


A new way to stay up to date on esports called Juked, which aggregates esports streams across Twitch, YouTube, Mixer, and others into a streamlined schedule, provides statistics and enhances viewer experience and encourages cross-game viewing, launched into open beta Wednesday.

The company was co-founded by entrepreneur Ben "Fishstix" Goldhaber -- who was the first gaming-specific hire at in 2011, months before it launched Twitch -- and programmer and show producer Chris "ChanmanV" Chan. The company first announced its intention to launch on July 1 and underwent private alpha and beta testing stages throughout the late summer and early fall.

Juked will cover more than 20 esports titles, including League of Legends, Counter-Strike: Global Offensive, Dota 2, Overwatch and more. The product is similar to TV Guide, outlining the schedule for all esports events and providing embedded live streams and video-on-demand replays to create a game-based and global directory. Juked also provides tournament standings, brackets, and statistics for each event it covers.

"When you talk to anyone in the industry or anyone that's just a hardcore fan of esports, they know that there's been a problem with discovery that you have to go to five different sources just to find what you need to understand what's happening, even just in the top couple of esports titles out there," Goldhaber told ESPN. "So as esports fans, this is a pain that we felt many, many times throughout the years. There's a lot of people like us who want to know what's happening across many different titles, but you can't do that in any meaningful way right now with the existing products that are out there."

The new project spawned from a site Goldhaber started prior to beginning at Over the past few years, Goldhaber and Chan have worked on talk shows on Twitch, primarily one that centered on competitive Overwatch. After Goldhaber was laid off by Twitch in March 2018, he and Chan began brainstorming together and coined Juked.

Goldhaber and Chan did not disclose user numbers from the early and alpha and beta stages, but stated that feedback had been incredibly positive and that the company hoped to grow organically through word of mouth, search engine optimization and leveraging their personal contacts and networks. The company also hopes to roll out premium features via a subscription model in the future, Goldhaber and Chan told ESPN.

"The value proposition for the subscription will be a blend of features that make people's lives easier just to follow esports," Chan said. "Things like our newsletter, things like a summary of this past weekend, the highlights you should watch, some of the results that you should know, if you can only spend five minutes or 10 minutes getting caught up. Then content for sure.

"I think ads at some point will be something we consider as well. Maybe first, to be honest, maybe we can serve some ads, just while we're trying to get users, just have the free experience and then have this subscription."

The launch of Juked comes as competitors to Twitch have begun investing significantly in the gaming and esports spaces. In the past three months, Microsoft-backed Mixer, Google-owned YouTube and Fox-backed Caffeine have each signed exclusive contracts with influencers, with some also entering the live event esports space.

Juked Creates an Easy Way to Watch Your Favorite eSports

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Juked is a guide to the wide world of esports that makes it easy to stay on top of every trending match from popular games and teams, featuring support for over 20 titles. In addition to showcasing content, Juked is designed to provide answers to the most common issues esports fans face on a daily basis.

If you’ve ever missed an epic moment in esports because you didn’t know when to tune in, where to find the broadcast, or why you should care, Juked is for you, according to the pitch from founders Ben “FishStix” Goldhaber and Chris “ChanManV” Chan. I interviewed them about the business at the recent Esports BAR event in Miami.

“We want to create essentially the best way to watch esports,” said Goldhaber. “As much as esports has grown over the last decade, it’s incredibly fragmented and super difficult for any outsider to understand what’s happening. Even if you’re someone like either of us who’s embedded in the community, it’s a pain to stay on top of what’s going on.”

Juked anticipates what fans need to know and puts it in one place. This includes aggregating and indexing every esports broadcasts (live, upcoming, and VOD) and related data (brackets, standings, schedules, results, player profiles, and teams) into one viewing app, so fans can easily stay on top of their favorite games, teams, and players.

The Juked beta also features an industry-wide esports events calendar which allows users to set reminders for when individual matches or tournaments go live. It can be sorted and filtered by favorite games and teams.

The founders started San Francisco-based Juked because they were frustrated by the lack of a good way to follow the biggest leagues, tournaments, and events in esports. Casual fans and hardened insiders alike feel this problem on a daily basis—with dozens of relevant leagues, tournaments, and events happening every single week, staying in the know has become a constant chore. And this problem is only getting worse as new esports games continue to launch every year.

“When you land on our homepage, you’re going to instantly see all of the live streams, all the live events that are happening right now,” Goldhaber said. “It can be filtered by game by team or by your favorite player. So when you’re watching on Juked, you’re also getting all this context that you wouldn’t necessarily see on Twitch, YouTube, or any other platform. You’re going to get the brackets, you’re going to get the standings, you’re getting the player profiles, the team profiles, the prize pool, the schedule.”

Goldhaber was previously the director of content marketing at Twitch, where he worked from 2011 to 2018. His roots in esports began in 1999, and he played first-person shooters competitively for a decade. He then began doing commentary and streaming in 2008, and in 2010 he launched, the first aggregator of live esports content.

This project led to him getting hired at as the first full-time gaming employee, just four months before the launch of Twitch. His initial role at Twitch was as a partnership manager interfacing with and managing relationships with the biggest esports leagues and events on the platform, before moving up to his director position. was both a precursor to Twitch and Juked.

“The problem that we’re trying to solve is the fact that there is no central resource to stay on top of all of the biggest tournaments from across all the major titles,” Goldhaber said. “So that’s what we’re trying to build.”

Chan’s background includes 15 years of experience in software and product engineering. He was also a top-rated WarCraft 2 and NBA 2K competitive player and created several of the most popular podcasts in esports over the last seven years. This includes Value Town, Unfiltered, and The OverView, the latter of which Goldhaber was a co-host.

Most recently, he was the head of product, marketing, and strategic partnerships at Hearthsim, an esports analytics company which created, and is the CEO of Visual Core, creator of popular online game show Streamer Showdown.

The company started in March and it has raised $500,000 in funding. It has begun hiring its staff.

Esports games supported on Juked

  • League of Legends
  • Counter-Strike: Global Offensive
  • Dota 2
  • Overwatch
  • Rocket League
  • Smash Bros. Ultimate & Melee
  • StarCraft 2
  • Call of Duty
  • Hearthstone
  • Fortnite
  • Street Fighter V
  • Tekken 7
  • Mortal Kombat 11
  • World of WarCraft
  • Rainbow 6: Siege
  • StarCraft: Brood War
  • FIFA
  • Apex Legends
  • Teamfight Tactics
  • Magic: The Gathering
  • Quake Champions

Over time, the company will add a premium subscription model.

“First and foremost, we were focused on tackling this problem, which we think is discovery, making it easy to discover the best content in esports,” Goldhaber said. “And we’ll be creating additional features where our pro users can pay extra to access pro features on the site. So that’s primarily what we’re looking at for business model content.”

Esports Tournaments Facing Cyber Attack

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Esports tournaments facing huge cyberattack threats

Security experts have warned that the global esports industry is facing a growing threat from hackers as its popularity booms around the world.

New research from Trend Micro has warned that as the sport becomes more lucrative, cyber criminals are attempting to target both professional and amateur players as well as affect the games themselves. Esports has grown rapidly over the past few years to become a billion-dollar industry, with tournaments attracting thousands of fans to sold-out arenas across the globe.

Gaming threats

Criminals have targeted esports for many years, but as the popularity increases, so have the number of attacks, Trend Micro found. The firm found that the servers used by companies to host valuable gaming assets are a prime target for exploitation by hackers. Trend Micro found that as of July 25, 2019 there were 219,981 exposed gaming assets easily discoverable via a Shodan search.

The players themselves are also at risk, with criminals launching ransomware attacks to lock out top gamers from their accounts unless a ransom is paid (including some players shelling out up to $1000 in Bitcoin) and phishing malware deployed to steal account details along with financial record.

Trend Micro also warned that tournaments can be targeted with DDoS attacks, or servers targeted for maximum disruption to slow down game-play and affect the reputation of certain companies or organisations.

All of this can also be tied in to the increasing popularity of illegal gambling on esports, with hackers able to affect the outcomes of tournaments to win big for criminal enterprises. “If there’s one thing we know about malicious actors, it’s that they follow the money. Trend Micro has already observed nation state groups taking advantage of security gaps to target the gaming industry for financial gain, and we expect the same in esports,” said Jon Clay, director of global threat communications for Trend Micro.

“As esports becomes a billion-dollar industry, it’s inevitable that attackers will look to capitalise over the coming years. We predict the sector will experience the same kind of attacks as the gaming industry, but on a much larger scale, with financially motivated actors getting involved for monetary and geopolitical reasons.”